CORNWALL - November 21, 2011 - The CCAA (Canadian Collegiate Athletic Association) is pleased to announce its partnership with Promotional Source, the newest member of the Marketing Incentive Program (MIP).

Offering over 800,000 logoed promotional products, Promotional Source will be a key contributor in creating an electric atmosphere for enthusiastic fans at collegiate sporting events across Canada. The new partnership begins immediately and will be in effect until March 2013. 

“We’re thrilled to partner with a premiere promotional merchandise company like Promotional Source,” says Ryan Kuhn, CCAA’s Promotions and Marketing Coordinator. “With 14 years of industry experience, a full-service bilingual staff and a new online store on the way, our members have a one-stop shop for all their promotional needs.”

As an MIP partner, all purchases made by CCAA member institutions will be eligible for an MIP rebate. Promotional Source is also offering all CCAA members a generous discount above and beyond the MIP rebate on all products. Each member will have their own account, ensuring quick and easy purchases and eliminating the need to submit MIP invoices at the end of the season.

“Promotional Source is excited to have joined the CCAA’s MIP program,” says Craig Kaplan, president of Promotional Source. “We’re launching a new and versatile e-commerce website site that will provide effective and unique logoed team promotional products for the CCAA and its members. We look forward to being the CCAA’s choice for all logoed post-secondary cheer gear and team spirit merchandise.”

Promotional Source is a Canadian company. Their clients include Bell, Air Canada Jazz, Relay for Life and Campbell’s.

For more information please contact:

Ryan Kuhn
Promotions and Marketing Coordinator, CCAA
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613.937.1508 ext.2

Elizabeth Guest
Account Manager, Promotional Source
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905.849.LOGO (5646)